
Jessica Limpkin
Equine Massage Therapy
Jessica Limpkin Equine Massage Therapy
A Family Connection Blooms into Global Expertise
When Jessica Limpkin approached Leadbuilder for help with her equine massage therapy practice, it wasn't just another client relationship - it was a family affair. As the wife of our founder, Ollie Limpkin, Jessica already understood the power of digital marketing, but she needed her own distinct online presence to showcase her specialized skills in equine care.
What began as a friendly kitchen table conversation soon transformed into a comprehensive digital strategy that has carried Jessica's expertise from local stables to international recognition. Our initial focus was building a locally-optimized website that connected her with horse owners in the immediate area, generating a steady stream of appointments that quickly established her practice.
With local success secured, we expanded our strategy to target national exposure, positioning Jessica as a leading authority in equine massage therapy across the UK. The true breakthrough came with our collaborative development of her niche blog and accompanying YouTube series featuring free equine massage tutorials. These valuable resources not only demonstrated Jessica's remarkable knowledge and gentle approach but also created a global following of horse enthusiasts and professional equestrians seeking her expertise.
Today, Jessica's digital presence serves as both a client attraction system and an educational platform, with international inquiries regularly arriving from horse owners and trainers worldwide. It's a success story that's particularly special to our team - proving that when professional digital expertise meets genuine passion for a craft, the results can extend far beyond initial expectations. (And yes, Ollie is quite proud, though Jessica's horses remain her most appreciative clients!)
Sector
Independent professional - Equine therapist
Project included
Strategy, Branding, Website, Custom functionality, Templated workflows, SEO, Blogging, Data Analytics.
Results
Ranks number one for service
Ranks number one globally for supporting content
Relevant visitor traffic from 70+ countries funnels into blog every month
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⭐⭐⭐⭐⭐ Rated 5/5